Actor Jiiva scored a massive blockbuster in Telugu with his 2011 dubbed film Rangam. After that, none of his films were able to shine at the box-office. His last film Rangam 2 (Yaan in Tamil) also flopped. Now, he is coming up with a romantic comedy titled Entha Varaku Ee Prema. This film was released in Tamil a month ago and did well at the box-office.
The movie is censored and now gearing up for the release on December 30. It has been given a UA certificate. Kajal Aggarwal has played the female lead role in this film and her performance was widely appreciated by Tamil audience. Jiiva is hoping that this film does a good business in Telugu and give him back the fame. Meanwhile, Allari Naresh is also prepping up to release his film Intlo Deyyam Naakem Bhayyam on the same day.