The pre-release business of Jai Lava Kusa is on in full swing even though the film is just days away from its release. The latest we hear is that the East Godavari region rights of the film have been sold for 5.67 crores.
This is the highest ever for any NTR film to date. Sri Ishna Entertainments have bought the rights beating many competitors. The film is ready for a release on the 21st of this month and the craze is massive.
But the film is facing tough competition from Spyder which releases just a week from JLK’s release. Let’s see which film wins.